On February 25, 2025, nearly 100 label and package printing professionals were welcomed at the new 28,000 square foot Bobst Atlanta Competence Center for a Bobst North America Open House event. The new facility is dedicated to serving customers in the label and flexible packaging sector, and showcases the press manufacturer’s flexographic, digital, and Bobst’s “All-in-One” hybrid technologies.

Throughout the event, Bobst demonstrated how it’s machines can help converters simplify label production by instilling the company’s vision in shaping the future of the packaging world with a focus on its core pillars – connectivity, digitalization, automation and sustainability.